Condé Nast partners with PRX and Soundrise to unlock new revenue opportunities in audio
By
Soundrise
PRX announced a new podcast collaboration with Condé Nast, one of the world's most renowned media companies. PRX will distribute the company’s podcasts across all podcast platforms, with Soundrise serving as Condé Nast's official sales partner in the podcast ad marketplace. Shows now brought to listeners in partnership with PRX include Inside the Hive from Vanity Fair, The Run-Through with Vogue, Critics at Large from The New Yorker, Dinner SOS from Bon Appétit, Women Who Travel from Condé Nast Traveler, Gadget Lab from WIRED, The Pitchfork Review, and the Peabody Award-winning In the Dark, which is launching two new series with The New Yorker in 2024. Brands interested in advertising on Condé Nast podcasts should contact their Soundrise Account Director for any future campaigns. Read the full press release for more details.

January 10, 2024

Public media organization PRX today announced a new podcast collaboration with Condé Nast. PRX, one of the world’s top podcast publishers, will distribute the company’s podcasts across all podcast platforms. Soundrise will serve as an official sales partner to Condé Nast in the podcast ad marketplace.

Condé Nast’s slate includes acclaimed shows across areas of news, narrative storytelling, fashion, food, politics, travel, technology, media, music, and investigative journalism. PRX will bring Condé Nast’s premiere podcasts to audiences, and Soundrise will engage advertisers and help to unlock new revenue opportunities.

Condé Nast podcasts will continue to be available on-demand wherever listeners choose to listen. Shows now brought to listeners in partnership with PRX include the following: Inside the Hive from Vanity Fair, The Run-Through with Vogue, Critics at Large from The New Yorker, Dinner SOS from Bon Appétit, Women Who Travel from Condé Nast Traveler, Gadget Lab from WIRED, The Pitchfork Review, and the Peabody Award-winning In the Dark, which is launching two new series with The New Yorker in 2024. Several shows from The New Yorker, including The New Yorker Radio Hour, will continue to be distributed in partnership with WNYC, with Condé Nast as well as PRX and Soundrise collaborating on advertising.

“I’m delighted with this new partnership in our evolution in audio,” said David Remnick, editor of The New Yorker and the host of The New Yorker Radio Hour.

“PRX has had an enormously positive impact on the development of the audio industry, and it has long supported original work by some of the most creative people in podcasting,” said Condé Nast’s Head of Global Audio, Chris Bannon. “I’m thrilled to be collaborating with PRX to help Condé Nast’s programming portfolio reach even more listeners in 2024.”

“We’re proud to help bring listeners podcasts distinguished by purposeful storytelling and meaningful entertainment,” said PRX’s Chief of Business Development and Content, Jason Saldanha. “From In the Dark to The Pitchfork Review, we’re thrilled to serve as a partner to each of Condé Nast’s premium shows while representing the ideals of public media and expanding its reach.”

PRX and Soundrise podcast partners also include TED, PBS, the Smithsonian, Radiotopia, and more. Shows brought to listeners in partnership with PRX have been awarded by the International Documentary Association, the duPont-Columbia Awards, the Peabody Awards, the Tribeca Festival, and the Pulitzer Prizes.

About Condé Nast

Founded in 1909 by publisher Condé Montrose Nast, after his purchase of a weekly society gazette from New York called Vogue, Condé Nast has since grown to become a benchmark of publishing quality, known across the globe. With a footprint of more than 1 billion consumers in 32 markets through print, digital, video and social platforms, Condé Nast is home to some of the world’s most iconic brands, including Vogue, The New Yorker, GQ, Vanity Fair, Wired, Architectural Digest (AD) and Condé Nast Traveler. Visit condenast.com for more.

About PRX

PRX is a non-profit public media company specializing in audio journalism and storytelling. PRX serves independent producers and organizations by helping them connect to their most engaged, supportive audiences. One of the world’s leading podcast publishers, PRX works in partnership with TED, PBS, the Smithsonian, Futuro Media, GBH, Project Brazen, and more. PRX is also home to Radiotopia, known as one of the most creative and successful podcast networks. In addition, PRX distributes trusted public radio programming to hundreds of stations nationwide, including “The World,” “The Moth Radio Hour,” “This American Life,” “Snap Judgment,” ““Reveal,” “Left, Right & Center,” and “Latino USA.” PRX programs have been recognized by the Peabody Awards, the duPont-Columbia Awards, the IDA Documentary Awards, the Tribeca Festival, and the Pulitzer Prizes. In 2022, Futuro Media and PRX won a Pulitzer Prize. Visit prx.org for more.

About Soundrise

Soundrise represents independent podcast networks, including PRX, Radiotopia, Resolute Square, Condé Nast and TED, in the competitive podcast ad marketplace. Designed to empower podcasters and advertisers alike, Soundrise is redefining podcast monetization strategies, offering a seamless and lucrative avenue for content creators to maximize their revenue potential. By harnessing cutting-edge technology and a robust network of content partners, Soundrise drives impactful results for brands while preserving the authenticity and integrity of independent producers. Visit wearesoundrise.com for more.

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